@font-face{font-family:"F37 Moon";src:url("/assets/fonts/F37Moon-Regular.otf") format("opentype");font-style:normal;font-weight:400;font-display:swap}
@font-face{font-family:"F37 Moon";src:url("/assets/fonts/F37Moon-Bold.otf") format("opentype");font-style:normal;font-weight:700;font-display:swap}
:root{--paper:#f4f2ec;--ink:#111;--muted:#686861;--volt:#ceff00;--rule:rgba(17,17,17,.19);--pad:clamp(20px,4vw,72px);--gap:clamp(12px,1.5vw,24px);--lead:clamp(38px,4.4vw,76px);--body:clamp(17px,1.45vw,23px);--ease:cubic-bezier(.2,.7,.2,1)}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:92px;scrollbar-gutter:stable}
body{margin:0;background:var(--paper);color:var(--ink);font-family:"F37 Moon","Helvetica Neue",Arial,sans-serif;font-weight:400;-webkit-font-smoothing:antialiased}
body,h1,h2,h3,p,figure,blockquote{margin:0}
button,a{-webkit-tap-highlight-color:transparent}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;cursor:pointer}
button,summary,a{touch-action:manipulation}
button{border:0}
img{display:block;width:100%;height:auto}
h1,h2,h3{font-weight:400;letter-spacing:-.048em;line-height:1.02;text-wrap:balance}
p{font-size:var(--body);line-height:1.4;letter-spacing:-.022em}
::selection{background:var(--volt);color:var(--ink)}
:focus-visible{outline:2px solid currentColor;outline-offset:5px}
main:focus{outline:none}
.shell{width:100%;max-width:1800px;margin-inline:auto;padding-inline:var(--pad)}
.pill{display:inline-flex;align-items:center;justify-content:center;gap:14px;min-height:36px;border-radius:999px;background:#e9e7e0;padding:10px 17px;font-size:13px;line-height:1}
.skip-link{position:fixed;top:12px;left:12px;z-index:99;padding:16px;background:var(--volt);transform:translateY(-160%)}
.skip-link:focus{transform:none}
.site-header{height:80px;display:flex;align-items:center;justify-content:flex-end;position:relative;z-index:30}
.wordmark{position:absolute;left:50%;transform:translateX(-50%);text-transform:uppercase;letter-spacing:-.04em}
.site-menu{display:flex;gap:0}
.site-menu a{text-transform:uppercase;padding-inline:18px}
.pill,.more-button{transition:background 180ms var(--ease),color 180ms var(--ease)}
.site-menu a:hover,.wordmark:hover,.more-button:hover{background:var(--volt);color:var(--ink)}
.menu-toggle{display:none}
.opening{padding-top:55px;padding-bottom:25px}
.project-kicker{display:flex;align-items:center;justify-content:center;gap:20px;font-size:15px;letter-spacing:-.02em}
.project-kicker>span:first-child{font-size:18px}
.moment-pill{background:var(--volt);border-radius:999px;padding:9px 14px;font-size:13px}
.opening-grid{display:block;text-align:center;margin-top:38px;margin-bottom:50px}
.opening h1{font-size:clamp(60px,7.2vw,116px);line-height:.97;letter-spacing:-.058em;max-width:20ch;margin-inline:auto}
.opening-copy{padding-bottom:4px;max-width:52ch;margin:30px auto 0;text-wrap:pretty}
.opening-copy p{font-size:clamp(19px,1.65vw,26px);line-height:1.35}
.more-button{display:inline-flex;align-items:center;justify-content:space-between;gap:22px;padding:12px 16px;min-height:44px;margin-top:26px;border-radius:999px;background:#e7e5dd;font-size:14px;line-height:1}
.more-button span{font-size:22px;line-height:.7}
.project-meta{display:flex;align-items:center;justify-content:space-between;gap:18px;border-top:1px solid var(--rule);padding-top:18px}
.project-meta p{font-size:13px;line-height:1.5;letter-spacing:-.012em}
.project-meta p span{padding-inline:7px;color:var(--muted)}
.hero-image{max-width:1920px;margin:auto}
.hero-image figcaption{padding-block:13px 22px}
.image-link{position:relative;display:block;overflow:hidden;background:#e9e7e0;cursor:zoom-in}
.image-link img{transition:filter 250ms var(--ease)}
.zoom-hint{position:absolute;right:14px;bottom:14px;width:38px;height:38px;border-radius:50%;background:var(--paper);color:var(--ink);display:grid;place-items:center;font-size:22px;opacity:0;transform:translateY(5px);transition:opacity 180ms,transform 180ms}
.image-link:hover .zoom-hint,.image-link:focus-visible .zoom-hint{opacity:1;transform:none}
figcaption{display:flex;justify-content:space-between;align-items:start;gap:20px;color:var(--muted);font-size:12px;line-height:1.45;padding-top:12px;letter-spacing:-.01em}
figcaption>span:last-child{flex-shrink:0}
.project-nav{position:sticky;top:0;background:rgba(244,242,236,.96);backdrop-filter:blur(14px);z-index:20;border-top:1px solid var(--rule);border-bottom:1px solid var(--rule)}
.project-nav-inner{display:flex;align-items:center;justify-content:space-between;gap:20px;min-height:65px}
.project-name{font-size:17px;letter-spacing:-.035em;display:flex;gap:22px;align-items:center}
.project-name span{font-size:15px;color:var(--muted)}
.project-nav-links{display:flex;gap:4px}
.project-nav-links a{font-size:13px;line-height:1;padding:12px 17px;border-radius:999px;min-height:38px;display:flex;align-items:center;transition:background 180ms}
.project-nav-links a:hover{background:#e7e5dd}
.project-nav-links a[aria-current]{background:var(--ink);color:var(--paper)}
.reading-progress{position:absolute;left:0;bottom:-1px;width:100%;height:2px;background:var(--volt);transform:scaleX(0);transform-origin:left;pointer-events:none}
.chapter{padding-top:110px;padding-bottom:105px;scroll-margin-top:0}
.chapter-heading{display:block;text-align:center;margin-bottom:58px}
.eyebrow{font-size:12px;line-height:1.3;letter-spacing:.015em;color:var(--muted)}
.chapter-heading h2{font-size:var(--lead);margin:27px auto 0;max-width:23ch}
.chapter-copy{max-width:52ch;margin:25px auto 0;padding-bottom:2px;text-wrap:pretty}
.chapter-copy .more-button{margin-top:22px}
.media-pair{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:var(--gap);align-items:start;margin-top:40px}
.development-pair .image-link{aspect-ratio:1.72;background:#fff;display:flex;align-items:center}
.development-pair img{height:100%;object-fit:contain}
.material-pair{grid-template-columns:1fr 1.25fr;align-items:end;margin-top:60px}
.material-pair .media:first-child{padding-right:clamp(0px,3vw,44px)}
.material-pair .media:last-child{padding-left:clamp(0px,2vw,24px)}
.development-details{margin-top:50px;border-block:1px solid var(--rule)}
.development-details summary{list-style:none;display:flex;justify-content:space-between;align-items:center;gap:20px;min-height:82px;cursor:pointer;font-size:19px;letter-spacing:-.025em}
.development-details summary::-webkit-details-marker{display:none}
.details-count{display:flex;align-items:center;gap:25px;color:var(--muted);font-size:13px;flex-shrink:0}
.details-icon{font-size:26px;line-height:1;color:var(--ink);display:inline-block;transition:transform 200ms}
.development-details[open] .details-icon{transform:rotate(45deg)}
.development-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:40px var(--gap);padding:16px 0 35px;align-items:start}
.dark-chapter{background:var(--ink);color:var(--paper);padding-block:110px}
.dark-chapter .eyebrow,.dark-chapter figcaption{color:#b5b4ad}
.dark-chapter .more-button{background:#2c2c29;color:var(--paper)}
.dark-chapter .more-button:hover{background:var(--volt);color:var(--ink)}
.identity-pair{grid-template-columns:1fr 1.35fr;align-items:stretch;margin-top:0}
.identity-pair .media{display:flex;flex-direction:column}
.identity-pair .image-link{flex:1;display:flex;align-items:center;background:#fff}
.identity-pair img{height:100%;object-fit:contain}
.identity-pair .identity-art img{height:auto}
.identity-art{padding:clamp(24px,4vw,70px)}
.brand-environment{max-width:1100px;margin:64px auto 0}
.company-pair{grid-template-columns:1fr 1.3fr;align-items:end;margin-top:45px}
.company-pair .media:first-child{padding-right:clamp(0px,3vw,40px)}
.outcome{padding-block:60px 105px;display:block;text-align:center}
.outcome-intro{border-top:1px solid var(--rule);padding-top:38px}
.outcome h2{font-size:clamp(38px,4.1vw,70px);margin:26px auto 0;max-width:24ch}
.outcome-facts{display:grid;grid-template-columns:1fr 1fr;gap:30px;padding-top:38px;align-content:start;max-width:720px;margin:auto}
.fact-number{font-size:clamp(54px,5.8vw,96px);line-height:1;letter-spacing:-.06em;white-space:nowrap}
.fact-number>span:not(.fact-arrow){display:block;font-size:17px;line-height:1.4;letter-spacing:-.02em;margin-top:7px}
.fact .fact-arrow{font-size:.65em;padding-inline:.12em;vertical-align:.08em}
.fact>p:last-child{font-size:15px;line-height:1.4;margin:17px auto 0;max-width:25ch;color:var(--muted)}
.credits{border-top:1px solid var(--rule);padding-top:20px;margin-top:45px;display:block}
.credits p{font-size:13px;line-height:1.5;color:var(--muted);max-width:70ch;margin:auto}
.credits p+p{margin-top:8px}
.closing{padding-block:80px 110px;display:block;text-align:center;border-top:1px solid var(--rule)}
.closing h2{font-size:clamp(60px,7.4vw,120px);line-height:.97;margin-top:28px}
.contact-link{background:var(--volt);color:var(--ink);display:inline-flex;align-items:center;justify-content:space-between;gap:65px;border-radius:999px;padding:24px 34px;font-size:clamp(26px,3.6vw,55px);letter-spacing:-.045em;white-space:nowrap;transition:background 180ms;margin-top:35px}
.contact-link span{transition:transform 180ms}
.contact-link:hover{background:#bce800}
.contact-link:hover span{transform:translate(3px,-3px)}
.site-footer{border-top:1px solid var(--rule);padding-block:24px;display:flex;justify-content:space-between;gap:20px;font-size:12px}
.site-footer p{font-size:12px;color:var(--muted)}
.site-footer a:hover{text-decoration:underline;text-underline-offset:4px}
dialog{border:0;color:var(--ink);font:inherit}
dialog:not([open]){display:none}
dialog::backdrop{background:rgba(17,17,17,.4);backdrop-filter:blur(9px)}
.modal-open{overflow:hidden}
.reading-dialog{width:min(600px,calc(100vw - 48px));max-height:calc(100dvh - 64px);padding:32px 38px 45px;border-radius:20px;background:var(--paper);overflow:auto;overscroll-behavior:contain}
.dialog-top{display:flex;align-items:center;justify-content:space-between;gap:15px;margin-bottom:60px}
.close-button{min-height:44px;font-size:13px;flex-shrink:0}
.close-button span{font-size:22px}
.reading-dialog h2{font-size:40px;line-height:1.02;margin-bottom:40px}
.dialog-copy p{font-size:18px;line-height:1.5;letter-spacing:-.018em}
.dialog-copy p+p{margin-top:24px}
.dialog-copy blockquote{font-size:31px;line-height:1.13;letter-spacing:-.045em;border-block:1px solid var(--rule);padding-block:30px;margin-block:32px}
.dialog-copy cite{display:block;font-size:12px;line-height:1.5;letter-spacing:0;color:var(--muted);font-style:normal;margin-top:16px}
.lightbox{background:#111;color:var(--paper);width:100%;height:100dvh;max-width:none;max-height:none;margin:0;padding:18px 30px;overflow:hidden}
.lightbox[open]{display:grid;grid-template-rows:auto minmax(0,1fr) auto;gap:14px}
.lightbox-toolbar{display:flex;align-items:center;justify-content:space-between}
.lightbox-count{font-size:13px;letter-spacing:0;color:#b5b4ad}
.lightbox .pill{background:#30302d;color:var(--paper);min-height:44px}
.lightbox .pill:hover{background:var(--volt);color:var(--ink)}
.lightbox-figure{min-height:0;display:grid;grid-template-rows:minmax(0,1fr) auto;gap:16px}
.lightbox-image{width:100%;height:100%;object-fit:contain;min-height:0}
.lightbox-figure figcaption{color:#c9c7bf;text-align:center;justify-content:center;padding:0;font-size:14px}
.lightbox-controls{display:flex;justify-content:center;align-items:center;gap:28px;font-size:12px;padding-top:2px}
.lightbox-controls .pill{width:52px;font-size:22px}
.lightbox-controls .pill:disabled{opacity:.3;cursor:default;background:#30302d;color:var(--paper)}
@media(min-width:1800px){.opening h1{font-size:116px}}
@media(max-width:1000px){
 .opening-grid{grid-template-columns:1.5fr 1fr;gap:30px}.opening h1{font-size:clamp(52px,6.8vw,80px)}
 .site-menu a{font-size:11px;padding-inline:12px}.wordmark{left:var(--pad);transform:none}
 .chapter{padding-block:80px}.chapter-heading{gap:30px}.chapter-heading h2{font-size:clamp(36px,4.8vw,50px)}
 .outcome{gap:40px 35px}.outcome-facts{gap:18px}.fact-number{font-size:62px}.credits{gap:35px}
}
@media(max-width:650px){
 :root{--pad:20px;--gap:12px;--lead:36px;--body:17px}
 html{scroll-padding-top:75px}.site-header{height:72px}.wordmark{left:50%;transform:translateX(-50%);font-size:12px}
 .menu-toggle{display:inline-flex;min-height:40px;padding-inline:17px}.site-menu{display:none;position:absolute;right:20px;top:62px;flex-direction:column;gap:4px;padding:8px;background:var(--paper);border:1px solid var(--rule);border-radius:24px;min-width:165px;box-shadow:0 12px 30px #0001}
 .site-menu.is-open{display:flex}.site-menu a{min-height:44px;font-size:14px}
 .opening{padding-top:30px;padding-bottom:22px}.project-kicker{gap:16px}.project-kicker>span:first-child{font-size:16px}.moment-pill{font-size:11px;padding:8px 12px}
 .opening-grid{grid-template-columns:1fr;gap:28px;margin-top:30px;margin-bottom:28px}.opening h1{font-size:clamp(44px,11.8vw,72px);line-height:1.01;letter-spacing:-.052em}
 .opening-copy{max-width:34ch;padding:0;margin-top:25px}.opening-copy p{font-size:18px;line-height:1.4}.more-button{margin-top:18px;font-size:13px;padding:12px 15px}
 .project-meta{display:block;padding-top:15px}.project-meta p{font-size:11px;line-height:1.7}.project-meta p+p{color:var(--muted);margin-top:3px}
 .hero-image figcaption{font-size:10px;gap:10px;padding-block:10px 16px}.hero-image figcaption>span:last-child{display:none}
 .project-nav-inner{min-height:59px;gap:10px;padding-inline:14px}.project-name{font-size:14px;gap:8px}.project-name span{display:none}.project-nav-links{gap:0}.project-nav-links a{font-size:11px;padding:11px 10px;min-height:38px}
 .chapter{padding-block:60px}.chapter-heading{grid-template-columns:1fr;gap:23px;margin-bottom:32px}.chapter-heading h2{font-size:36px;line-height:1.04;margin-top:20px;letter-spacing:-.047em}.eyebrow{font-size:11px}
 .chapter-copy{max-width:34ch;margin:23px auto 0}.chapter-copy .more-button{margin-top:17px}
 figcaption{font-size:11px;gap:12px;padding-top:10px}.zoom-hint{right:9px;bottom:9px;width:30px;height:30px;font-size:17px;opacity:1;transform:none;background:rgba(244,242,236,.9)}
 .media-pair{grid-template-columns:1fr;gap:27px;margin-top:28px}.development-pair .image-link{aspect-ratio:auto}.development-pair img{height:auto}
 .material-pair{margin-top:36px}.material-pair .media:first-child,.material-pair .media:last-child,.company-pair .media:first-child{padding:0}
 .development-details{margin-top:30px}.development-details summary{min-height:75px;font-size:17px;gap:10px}.details-count{font-size:11px;gap:15px}.details-icon{font-size:24px}.development-grid{grid-template-columns:1fr;gap:28px;padding-top:5px}
 .identity-pair{grid-template-columns:1fr;gap:28px;margin-top:0}.identity-pair .media{display:block}.identity-pair .image-link{display:block}.identity-pair img{height:auto}.identity-art{padding:40px 24px}
 .brand-environment{margin-top:30px}.brand-environment figcaption>span:last-child{display:none}
 .company-pair{margin-top:30px}
 .outcome{grid-template-columns:1fr;gap:28px;padding-bottom:60px}.outcome-intro{padding-top:28px}.outcome h2{font-size:36px;line-height:1.04;margin-top:20px}.outcome-facts{padding-top:25px;gap:25px}.fact-number{font-size:66px}.fact-number>span:not(.fact-arrow){font-size:16px}.fact>p:last-child{font-size:13px;line-height:1.45}
 .credits{grid-template-columns:1fr;gap:12px;padding-top:20px}.credits p{font-size:12px}
 .closing{display:block;padding-block:50px 60px}.closing h2{font-size:60px;margin-top:20px}.contact-link{width:fit-content;font-size:30px;padding:18px 26px;gap:65px;margin-top:34px}
 .site-footer{flex-wrap:wrap;gap:22px;font-size:11px;padding-block:24px}.site-footer p{order:3;width:100%;font-size:11px}.site-footer a:last-child{margin-left:auto}
 .reading-dialog{width:100%;max-width:100%;max-height:90dvh;margin:auto 0 0;padding:20px 24px 35px;border-radius:24px 24px 0 0;padding-bottom:max(35px,env(safe-area-inset-bottom))}
 .dialog-top{margin-bottom:40px}.reading-dialog h2{font-size:32px;margin-bottom:30px}.dialog-copy p{font-size:17px}.dialog-copy blockquote{font-size:28px;padding-block:25px;margin-block:27px}
 .lightbox{padding:15px 16px max(18px,env(safe-area-inset-bottom));gap:12px}.lightbox-figure figcaption{font-size:12px}
}
@media(max-width:360px){.project-nav-inner{padding-inline:10px}.project-nav-links a{padding-inline:8px;font-size:10px}.opening h1{font-size:40px}.project-meta p span{padding-inline:3px}.fact-number{font-size:57px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{transition:none!important;animation:none!important}}

/* The study collection shares one centered editorial system. */
.opening-copy .opening-note{font-size:12px;line-height:1.5;color:var(--muted);margin:16px auto 0;max-width:50ch;letter-spacing:0}
.source-link{font-size:13px;text-decoration:underline;text-underline-offset:3px}
.chapter-media>.media+.media,.chapter-media>.media-pair+.media{margin-top:48px}
.chapter-media>.media-pair:first-child{margin-top:0}
.chapter-media .media-pair{align-items:center}
.media video{display:block;width:100%;height:auto;background:#171717}
.film-caption{align-items:center}
.film-caption button{background:transparent;color:inherit;text-decoration:underline;text-underline-offset:3px;font-size:12px;padding:6px 0;min-height:32px}
.outcome-copy{max-width:52ch;margin:25px auto 0;text-wrap:pretty}
.fact-number.fact-word{font-size:clamp(35px,4vw,62px);white-space:normal;letter-spacing:-.05em}
.next-project{display:block;text-align:center;padding-block:70px 85px;border-top:1px solid var(--rule)}
.next-project h2{font-size:clamp(42px,5vw,76px);margin-top:18px}
.next-project p:last-child{font-size:17px;margin-top:18px;color:var(--muted)}
.next-project:hover h2 span{display:inline-block;transform:translate(5px,-5px)}
.index-opening{text-align:center;padding-block:80px 75px}
.index-opening h1{font-size:clamp(64px,8vw,120px);margin-top:24px}
.index-opening>p:last-child{max-width:40ch;margin:25px auto 0;color:var(--muted)}
.study-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:70px 24px;padding-bottom:100px}
.study-card{display:block;border-top:1px solid var(--rule);padding-top:16px}
.study-card-header{display:flex;align-items:center;justify-content:space-between;gap:15px;margin-bottom:18px}
.study-card-header h2{font-size:clamp(24px,2.6vw,38px)}
.study-card-header span{font-size:29px;transition:transform 180ms}
.study-card:hover .study-card-header span{transform:translate(4px,-4px)}
.study-card-image{aspect-ratio:16/10;background:#e9e7e0;display:grid;place-items:center;overflow:hidden}
.study-card-image img{width:100%;height:100%;object-fit:cover;min-height:0}
.study-card-caption{display:flex;justify-content:space-between;gap:20px;margin-top:14px}
.study-card-caption p{font-size:14px;line-height:1.5}
.study-card-caption>span{font-size:12px;color:var(--muted);flex-shrink:0}
.collection-note{display:block;font-size:11px;color:var(--muted);text-align:center;padding-bottom:20px}
@media(max-width:650px){
 .project-kicker{flex-wrap:wrap;gap:10px 16px}.opening h1{max-width:18ch}.opening h1 br{display:none}
 .opening-grid{margin-block:30px}.project-meta{text-align:center}
 .project-name{display:none}.project-nav-inner{justify-content:center}.project-nav-links{width:100%;justify-content:space-around}.project-nav-links a{padding-inline:9px}
 .chapter-heading h2{max-width:19ch}.chapter-heading h2 br{display:none}
 .outcome{padding-top:15px}.outcome-copy{margin-top:23px}.outcome-facts{gap:20px}.fact-number.fact-word{font-size:36px}
 .credits{margin-top:30px}.closing .contact-link{margin-inline:auto}.closing h2{font-size:clamp(44px,12vw,60px)}
 .next-project{padding-block:45px 55px}.next-project p:last-child{font-size:15px}
 .index-opening{padding-block:45px 50px}.index-opening h1{font-size:58px}.index-opening>p:last-child{font-size:18px}
 .study-grid{grid-template-columns:1fr;gap:40px;padding-bottom:60px}.study-card-header h2{font-size:28px}.study-card-caption p{font-size:13px}
 .chapter-media>.media+.media,.chapter-media>.media-pair+.media{margin-top:30px}
}